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About Us

A little Coney-Island-in-the-1950’s? Slim Aaron’s meets the modern-day ease-of-use? Call it what you will. Inspired by a love of all things vintage & quality, Business & Pleasure Co. is actually a love story. Two Australian friends, falling in love with their Californian dream girls. Somewhere amongst frequent Pacific Ocean travels, Business & Pleasure Co. was established in the Summer of 2016.

Business & Pleasure Co. has expanded quite a lot since those days. We turned the world’s best beach umbrella into a stunning outdoor soirée of products, incorporating function & practicality, while paying homage to the days long gone by. You’ll see our Summer 2024 collection is another elevation. Business & Pleasure Co. has expanded once again. New categories, new fabrics & new technology. We hope to inspire you & get you thinking about Summer and what those balmy nights can look like in your home, patio, backyard or by the pool.

So please, sit back & enjoy the Outdoor Nostalgia™.

There are few places that could sum up the Business & Pleasure Co. lifestyle. One being our Laguna Beach House - B&PCo's first flagship store. This quaint, beachside store, nestled in the heart of Laguna Beach, embodies the perfect blend of coastal charm and vintage aesthetics.

1360 S Coast Hwy, Laguna Beach CA.

The Laguna Beach House inspires our journey to blend business & pleasure and we hope to see you there!

When we launch new products & collections, it’s a nice reminder to us why we began this company in the first place. Elevating the outdoors and adding a little slice of glamour to what we thought was quite a dull & boring Outdoor marketplace.

With your ongoing support it makes all the hard work feel worth it. We thank you!